Using AI and large data sets, Granify helps identify and convert – in real time – the large population of users who visit ecommerce websites but fail to make a purchase.

Granify is a marketing automation company that drives ecommerce conversion by analyzing the digital body language of online shoppers and determining what is likely preventing a customer from completing an online purchase. Granify’s software alters the customer’s experience automatically and in real time, with Granify earning a fixed percentage of the uplift in conversion.